Are you spending too much money on the Yellow Pages and not getting the results? My office building has a huge stack of the Yellow Pages that no one has picked. If you are an advertiser in the Yellow Pages, how does that make you feel? People are searching for your business online in Google, Yahoo and Microsoft’s local listing but the bulk of your budget was spent in the Yellow Pages.
We do not know about you; we search the search engines local listing to find a business. Can we find your business online?
It is a good idea to become familiar with Microsoft’s new search engine Bing. Bing is branded as the decision engine providing faster more relevant search results. For instance, Bing is broken down in four categories: Travel, Shopping, Health and Local.
Bing Local allows users to find businesses near them, where they want to go. Listings are returned in search results, removing the tedious tasks of businesses searching for new customers. The customers have already located the company.
For now we will discuss local search, which is an enormous part of Bing.
A free local listing to add your business is Bing’s Listing Center. Visit https://ssl.bing.com/listings/BusinessSearch.aspx and check to see if your business is listed on Bing Maps Search. If not add your profile in the Listing Center. Make sure if your business is listed to verify the accuracy of the information.
Add all of your business locations separately. The following information can be changed:
- Web page
- Business description
- Hours of operation
- Payment methods
- Photos
- Year established
- Company tagline
- Brands carried
- Professional affiliation
- Languages spoken
- Parking options and personal contact
Fill out as many fields as possible that are applicable to your business. The more information filled out will lead to a higher probability of doing business with your company. Remember, people like to do business with companies close to them and it is integral that you sign up in the listing center.
37 Responses to “Register with Bing’s Local Listing”
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I use Bing and Google whenever i want to find something on the internet. I think that both search engines are very good. *
It is interesting to compare the performance of Bing and Google search but i haven’t seen any difference at all in their performance. `
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