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	<title>SEOMarketing Now! &#187; search engine access</title>
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		<title>News Corp Taking on Google with Bing</title>
		<link>http://www.seomarketingnow.com/2010/01/news-corp-taking-on-google-with-bing/</link>
		<comments>http://www.seomarketingnow.com/2010/01/news-corp-taking-on-google-with-bing/#comments</comments>
		<pubDate>Mon, 18 Jan 2010 14:42:38 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Bing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[News Corp]]></category>
		<category><![CDATA[Rupert Murdoch]]></category>
		<category><![CDATA[search engine access]]></category>

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		<description><![CDATA[In 2009, News Corp took on Google. News Corp dislikes the fact that Google provides access to News Corp&#8217;s massive amount of content without paying for it. News Corp is threatening to block Google from indexing News Corps&#8217; web sites and is negotiating a deal with Microsoft to provide exclusive search engine access to web [...]]]></description>
			<content:encoded><![CDATA[<p>In 2009, News Corp took on Google.  News Corp dislikes the fact that Google provides access to News Corp&#8217;s massive amount of content without paying for it.  News Corp is threatening to block Google from indexing News Corps&#8217; web sites and is negotiating a deal with Microsoft to provide exclusive search engine access to web content on Bing.  Under the deal Microsoft would pay News Corp for access, which is reportedly still under negotiation. </p>
<p>Watch Rupert Murdoch&#8217;s News Corp founder explain News Corp Sites May Be Removed From Google click <a href="http://www.youtube.com/watch?v=sewucH3rOPM">www.youtube.com/watch?v=sewucH3rOPM</a></p>
<p>This can be monumental if approved.  This can lead to other media companies following News Corp&#8217;s path.  Bing could leverage content access rights to challenge Google. </p>
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