Search Engine Optimization is an on going process. Search engines like Google are consistently changing their algorithms to ensure sites are fairly rated.  In fact, it was reported last year that Google changed their ranking algorithm 400 times. Small businesses are not the only group who requires Search Engine Optimization. Even Fortune 500 companies need to spend time working on SEO. According to a 2009 survey conducted by Conductor,...

Every marketer should consider an online quiz because quizzes create link building opportunities, engage site visitors with brand content, and give measurable results. For example, track how long  the users spend on your page, what percent make it from your quiz page to the result page, online scoring etc. To get individuals to take your quiz: Use Twitter and other social networking sites; Publish a link to your quiz in an email...