Relationship Marketing: 10 Tips For Keeping Customers Happy

Relationship Marketing: 10 Tips for Keeping Customers Happy

You’ve probably heard the saying “It’s much easier to keep an existing

client than to get a new one.”

Well, it’s more than just a statement, it’s real.

That’s why you wish to take excellent care of your present

clients or consumers and do whatever you can to provide

great deals of factors and opportunities to buy from you over and over once again.

Who wishes to constantly be out there pounding the pavement

searching for brand-new clients and consumers? That’s a great deal of work. It’s much

much easier to up-sell or cross-sell to individuals who already

understand and love you.

Here are 10 tips you can use to put an effective Relationship

Marketing program into place so you can profit for

years to come.

# 1 Create a customer database or file

Whether you have lots of customers or clients or simply a couple of,

make certain you keep records with essential information about them.

This information might differ depending upon your industry,

but they might include their purchase history, special dates

such as their birthday or anniversary, family member names

, or their preferred restaurant or pastime.

# 2 Never take your consumers for granted

Your customers are the factor you stay in business.

Never ever assume they will constantly exist. Continue to make

their trust and reveal to them you care and value their service.

# 3 Show your gratitude

Do little things to demonstrate how much you value having

them as a customer. Send them a thank you card or token of gratitude.

Do something good for them. In some cases, it’s even as basic

as just saying “thank you.”

# 4 Stay in touch

Find methods to stay in touch with your clients. Send out a routine


Clip and send them news articles about their

market or problems they are concerned about. Make routine

phone conversations or send e-mail. Send vacation cards. Use these

tools to remind them you’re still around and that you still care.

# 5 Take an interest in them and their service

Ask concerns. Find out what their difficulties are and see

if you can assist them. Program them you understand their company

or their concerns and you’re interested in more than just their

last purchase.

# 6 Serve them

Make it a concern to go out of your way to provide services that

really provide and make your customers’ lives or their services

better. Offer excellent customer care. Do whatever you can

to assist them to attain their goals.

# 7 Give additional worth

Surpass expectations. Offer more than your customers are expecting

so they are dazzled and anxious to deal with you more.

Act as if

their service is your company and their problems are your

problems and assist them any way you can.

# 8 Ask them what else you can do for them

Find out how else you can serve them. Other services or products

you may be able to supply to help them reach their goals

and be more successful. Take an interest in looking beyond

your last sale into how you can assist them a lot more.

# 9 Be responsive

Always respond in a timely manner to your customers. Return to

them rapidly when they have a question or need aid. A return

telephone call and e-mails without delay. Be on time, or better yet, be

early for meetings and visits. Being responsive tells your

customers you believe they are necessary and that you respect them

and their time.

# 10 Make things simple for them

Always be searching for methods you can make things easier for them.

If you consult with customers face to face, go to them rather than always

making them come to you. Make it simple for them to utilize your

services or buy your items in ways that are convenient for them.

Give them choices and choices.

If you put these enter action, I assure you your consumer

relationships will be strong. And, when you make your consumer

relationships your leading concern you’ll be rewarded with long-term,

lucrative customers.

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Kevin has 20 years of experience in sales, marketing, technology, video production, product marketing, and project management. Kevin is a Marketing Director with RP Design Web Services. Kevin received an MBA from Southern Connecticut State University and graduated with a 3.92 GPA. As stated by one of his Management Professors Dr. Robert Page at Southern Connecticut State University that Kevin was the best student that the professor ever taught. He is also a graduate of Arizona State University, W. P. Carey School of Business with a Bachelor of Science in Marketing. W. P. Carey School of Business #23 Best Undergraduate Business Programs, ranked top 30 nationwide since 1995. It is one of the top business schools in the country. The marketing undergraduate major ranks 11th. Academic rigor: The W. P. Carey School of Business at Arizona State University is a highly ranked business school, with a rigorous academic curriculum. This means that ASU graduates have a strong foundation in business knowledge and skills. Arizona State University is a top 1% of the world's most prestigious universities- Times Higher Education, 2018. ASU has ranked #1 in the United States for innovation ahead of #2 Stanford and # 3 MIT - U.S. News & World Report, 2016,2017, and 2018. Kevin just recently attended Tony Robbins’ Unleash The Power Within, a 3 ½ day live seminar. Kevin is a former member of Toastmasters International where he achieved the designation of Competent Toastmaster Award and Competent Leadership Award. Excellent public speaker and presenter (Toastmaster Award). Presented at the Javits Center “How the Web impacts the Construction Industry” Presented at the Baltimore Convention Center “How the Web impacts the Construction Industry” Kevin has strong experience in search engine optimization, local SEO, reputation management, video production, and web-based marketing solutions. Kevin also has experience working at a Fortune 500 company Graybar. Businesses depend on Kevin to make sure they have a constant flow of new prospects. Kevin improves business communications between customers, employees, and the world.

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