Websites Update

Is your website converting visitors into sales? Is your website responsive? Is your website still functional?

In todays competitive environment,acquiring customers is hard enough. Things break and need fixing. Just like your car needs maintenance over time, so does your website. Over time your roof of your house needs to be replaced, just like a website needs a redo. Your website is your real estate.

Often times the first impression of your business is based almost exclusively on your website. According to, 75% of consumers admit to judge a business’credibility based on their website design. An outdated website is not going to encourage users engagement. Older website designs become obsolete. A website that is not updated makes it look like your company is out of business. It is recommended to keep your site’s content up to date. Visitors need to see content that is current and relevant. Also, search engines love fresh content. In addition, have visually appealing photos and call to action on your website.

By developing a modern look website, it shows that you are current on market trends. A redesign should be a continuous process based on changing and testing elements of your website. Visitors expect to have the same user experience in mobile as using a desktop, so responsive design is significant. Site navigation needs to be simple so visitors can find what they are looking for. Load speeds on the website must be fast and the website should be secure. Furthermore, the strategy of a business changes over time and so should your website to include newer functionality and technology.


Kevin has 20 years of experience in sales, marketing, technology, video production, product marketing, and project management. Kevin is a Marketing Director with RP Design Web Services. Kevin received an MBA from Southern Connecticut State University and graduated with a 3.92 GPA. As stated by one of his Management Professors Dr. Robert Page at Southern Connecticut State University that Kevin was the best student that the professor ever taught. He is also a graduate of Arizona State University, W. P. Carey School of Business with a Bachelor of Science in Marketing. W. P. Carey School of Business #23 Best Undergraduate Business Programs, ranked top 30 nationwide since 1995. It is one of the top business schools in the country. The marketing undergraduate major ranks 11th. Academic rigor: The W. P. Carey School of Business at Arizona State University is a highly ranked business school, with a rigorous academic curriculum. This means that ASU graduates have a strong foundation in business knowledge and skills. Arizona State University is a top 1% of the world's most prestigious universities- Times Higher Education, 2018. ASU has ranked #1 in the United States for innovation ahead of #2 Stanford and # 3 MIT - U.S. News & World Report, 2016,2017, and 2018. Kevin just recently attended Tony Robbins’ Unleash The Power Within, a 3 ½ day live seminar. Kevin is a former member of Toastmasters International where he achieved the designation of Competent Toastmaster Award and Competent Leadership Award. Excellent public speaker and presenter (Toastmaster Award). Presented at the Javits Center “How the Web impacts the Construction Industry” Presented at the Baltimore Convention Center “How the Web impacts the Construction Industry” Kevin has strong experience in search engine optimization, local SEO, reputation management, video production, and web-based marketing solutions. Kevin also has experience working at a Fortune 500 company Graybar. Businesses depend on Kevin to make sure they have a constant flow of new prospects. Kevin improves business communications between customers, employees, and the world.

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