Need to Incorporate Videos Into Your Marketing

Do you know who the largest search engine and second largest search engine is? The largest search engine is Google and YouTube owned by Google is second. Bloomberg reports that YouTube accounts for half of all Google activity

Determine how your business video can add value to the experience of your client and decide on an approach. Your business cannot afford not having videos. Videos are essential for your business. Forbes reports that the importance of video. Their study cites that 65% of business executives visit a vendor’s website after watching a video. In addition, more than 80% of them are watching more online video today than they were a year ago.

More digital means more videos. A video is an avenue that allows you to increase the amount of time visitors spend on your website. Videos are a prominent way to showcase your brand to your customers. Demonstrate how to use your products in a video. This helps your business stand out. By utilizing videos, increase exposure to your brands and build trust. Videos signal to the search engines that your website has good content. Videos help your search engine ranking. Adding your business video to your social media such as Facebook, Twitter and YouTube channel, is an effective way to generate more attention and reach your audience. Furthermore, implement videos into your marketing. Therefore, integrate videos to personalise your business.


Kevin has 20 years of experience in sales, marketing, technology, video production, product marketing, and project management. Kevin is a Marketing Director with RP Design Web Services. Kevin received an MBA from Southern Connecticut State University and graduated with a 3.92 GPA. As stated by one of his Management Professors Dr. Robert Page at Southern Connecticut State University that Kevin was the best student that the professor ever taught. He is also a graduate of Arizona State University, W. P. Carey School of Business with a Bachelor of Science in Marketing. W. P. Carey School of Business #23 Best Undergraduate Business Programs, ranked top 30 nationwide since 1995. It is one of the top business schools in the country. The marketing undergraduate major ranks 11th. Academic rigor: The W. P. Carey School of Business at Arizona State University is a highly ranked business school, with a rigorous academic curriculum. This means that ASU graduates have a strong foundation in business knowledge and skills. Arizona State University is a top 1% of the world's most prestigious universities- Times Higher Education, 2018. ASU has ranked #1 in the United States for innovation ahead of #2 Stanford and # 3 MIT - U.S. News & World Report, 2016,2017, and 2018. Kevin just recently attended Tony Robbins’ Unleash The Power Within, a 3 ½ day live seminar. Kevin is a former member of Toastmasters International where he achieved the designation of Competent Toastmaster Award and Competent Leadership Award. Excellent public speaker and presenter (Toastmaster Award). Presented at the Javits Center “How the Web impacts the Construction Industry” Presented at the Baltimore Convention Center “How the Web impacts the Construction Industry” Kevin has strong experience in search engine optimization, local SEO, reputation management, video production, and web-based marketing solutions. Kevin also has experience working at a Fortune 500 company Graybar. Businesses depend on Kevin to make sure they have a constant flow of new prospects. Kevin improves business communications between customers, employees, and the world.

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