Video Ads
Video is a high value, powerful and compelling strategy to deliver interesting content. Recent research reveals that video advertising is increasingly growing and used to drive interest, buzz and downloads in the mobile app economy. Video ad spending has accounted for 41% of total social spending. People watching videos on mobile devices continues to climb. Mobile users like to watch short videos no longer than two minutes.
Video advertising is an effective way to reach customers on mobile and cross-screen. In fact, Forrester Research reports one minute of video is worth 1.8 million words. Both large and small advertisers alike enjoy the reach and the abiltity to target the right audience using online videos. Brand advertisers utilize online video, which extends web reach with marginal incremental costs. Small businesses like the fact that videos ads provides them with a television advertising presence at an affordable rate.
Time is now to incorporate video ads into your marketing. To run successful video ads, develop a cross-channel strategy that utilizes a variety of delivery methods to engage users. Run the videos ads on all devices. Develop video ads that are engaging to potential customers. Mobile video ad space combines the power of sight, sound and motion. This leads to drive higher conversion rates and encourages more user engagement. Moreover, video advertising benefits are worth the time and investment. Therefore, connect with potential customers by implementing video ads.
Kevin has 20 years of experience in sales, marketing, technology, video production, product marketing, and project management. Kevin is a Marketing Director with RP Design Web Services. Kevin received an MBA from Southern Connecticut State University and graduated with a 3.92 GPA. As stated by one of his Management Professors Dr. Robert Page at Southern Connecticut State University that Kevin was the best student that the professor ever taught. He is also a graduate of Arizona State University, W. P. Carey School of Business with a Bachelor of Science in Marketing. W. P. Carey School of Business #23 Best Undergraduate Business Programs, ranked top 30 nationwide since 1995. It is one of the top business schools in the country. The marketing undergraduate major ranks 11th. Academic rigor: The W. P. Carey School of Business at Arizona State University is a highly ranked business school, with a rigorous academic curriculum. This means that ASU graduates have a strong foundation in business knowledge and skills. Arizona State University is a top 1% of the world's most prestigious universities- Times Higher Education, 2018. ASU has ranked #1 in the United States for innovation ahead of #2 Stanford and # 3 MIT - U.S. News & World Report, 2016,2017, and 2018. Kevin just recently attended Tony Robbins’ Unleash The Power Within, a 3 ½ day live seminar. Kevin is a former member of Toastmasters International where he achieved the designation of Competent Toastmaster Award and Competent Leadership Award. Excellent public speaker and presenter (Toastmaster Award). Presented at the Javits Center “How the Web impacts the Construction Industry” Presented at the Baltimore Convention Center “How the Web impacts the Construction Industry” Kevin has strong experience in search engine optimization, local SEO, reputation management, video production, and web-based marketing solutions. Kevin also has experience working at a Fortune 500 company Graybar. Businesses depend on Kevin to make sure they have a constant flow of new prospects. Kevin improves business communications between customers, employees, and the world.
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